How Should Fashion Entrants to China Approach COVID-19 Rebound?

Ira A. Johnson

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LONDON — Everybody wants a slice of China’s booming luxury and fashion market, especially after the coronavirus put a stop to many businesses around the world.

It’s indeed fascinating to hear stories about how loyal Chinese consumers would queue outside Chanel and Hermès stores moments after the pandemic was contained and spend a record-breaking sum of money on high-price items, and how Burberry’s 100 limited-edition Pocket Bags in collaboration with Mr. Bags sold out within seconds on his WeChat mini-program.

McKinsey predicts Chinese consumers will account for 40 percent of the world’s luxury spending by 2025, but the growing demand is likely to be trapped in the country until 2021 due to pandemic disruptions. Because of this, China’s retail market is expected to overtake the U.S. and become the world’s largest as early as this year.

But the reality is far

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Last-Minute Red, White and Blue Fashion That Will Ship Before 4th of July

Ira A. Johnson

Us Weekly has affiliate partnerships so we may receive compensation for some links to products and services.

Can you believe that the Fourth of July is on the horizon? We truly can’t either. Although celebrations will look different this year, some of Us may still be looking to embrace festive fashion — even if it’s just for a socially distanced backyard picnic.

Shop With Us: Hurry! You Can Still Grab This Flag Face Mask in Time for 4th of July

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Chances are, you’ve had a lot on your mind and the upcoming holiday weekend wasn’t at the top of the list. If you’re looking for gear to rock, we’ve rounded up some items you can order on Amazon that will still ship in time.

These Peekaboo Sheer Socks

<span class="caption">Ristake Women’s Sheer Socks</span> <span class="credit">Amazon</span>
Ristake Women’s Sheer Socks Amazon

A little pop of patriotism on the feet is all you need. Team with denim

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BET Awards Celebrate Black Designers and Stir Calls for Fashion Industry Change

Ira A. Johnson

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There wasn’t an actual red carpet, but Sunday’s virtual BET Awards was an impressive showcase of Black style nonetheless, starting with host Amanda Seales, representing all Black-designed clothing, jewelry, hair-care and makeup brands, including a custom gown by Los Angeles-based rising fashion star Claude Kameni.

“We wanted to tell a story of Black creativity, pay homage to iconic moments of Black style, and amplify the work of these Black fashion innovators,” said Seales.

“The BETs are our Oscars, our Grammys, our everything, where we are able to show ourselves and have fun and show off,” said her stylist Bryon Javar of the 13 looks, using pieces from Pyer Moss, Romeo Hunte, Sergio Hudson, Sister Love, Brother Vellies, Grayscale, Bishme Cromartie, Dapper Dan-Gucci and more, and paying homage to iconic moments in Black style history, from Hilary Banks’ Nineties power wardrobe in

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7 queer-led brands you should be shopping

Ira A. Johnson
Getty Images
Getty Images

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Happy Pride! Annually during the month of June, people around the world celebrate and uplift the LGBTQIA+ community, while honoring the 1969 Stonewall Uprising in New York.

While many Pride marches, parties and large gatherings were canceled this year due to the global pandemic, that doesn’t mean that you can’t still show your love and support for the queer community. Donating what you can to charities and organizations that help uplift LGBTQIA+ people is a great place to start, and this charity navigator is a fantastic resource if you’re in need of a few suggestions. You can also show your pride by waving or

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